Building Proper Food & Beverage Concepts For The People.
Welcome to
The Proper Concepts Collective
The Proper Concepts Collective is a Singapore-based hospitality group that owns and operates various restaurant and bar concepts.
Some of their popular concepts include The Feather Blade, a steakhouse known for serving affordable, high-quality steaks, and RAPPU Handroll Bar, a sushi bar that specializes in hand-rolled sushi. Proper Concepts Collective is also behind Ms. Maria and Mr. Singh Singapore, a concept in collaboration with Gaggan Anand.
The collective aims to provide novel dining experiences that celebrate the diversity of food and culture in Singapore and beyond.
PROPER CONCEPTS
OUR
Bae’s Cocktail Club is a social haven where exuberant revelries and exceptional tipples meet. Inspired by the vibrant energy of Gangnam’s nightlife and the decadence of private parties in West Los Angeles, expect only the most electric parties here.
The celebrations begin in the early evening and weave into the cheeky hours just before dawn, sparking intimate conversations over world-class cocktails and delicacies that seamlessly unfold into suave dancing & hearty singalongs to live DJ performances.
Bae’s Cocktail Club proudly presents 12 signature cocktails crafted by Vijay Mudaliar, Co-founder of Bae’s as well as the world-renowned Native and Analoguecocktail bars. Inspired by the nine tasting profiles in Korean culture, also known as the "nine flavours," Bae’s cocktails reflect the rich culinary culture of Korea and offer a balanced and harmonious drinking experience. The cocktail programme is ultimately a reflection of Bae’s life’s experiences and core memories translated into each tipple.
​Find out more and make a reservation here.
RAPPU is ain’t your typical sushi and sake joint. Expect a cozy neon light sushi bar where sushi handrolls and sakes are served omakase style over the counter while you groove to R&B, Hip Hop and Rap tunes. Whether you're a sushi aficionado or new to the scene, come and join us as we let the good times roll!
Find out more and make a reservation here.
Inspired by the simplicit concept of Flat Iron steakhouse in London, where Co-Founder and Managing Director Sheen Jet Leong honed his skills, The Feather Blade offers alternative and lesser known cuts, with the star of the show being its signature feather blade steak - a flavourful and succulent cut from the cattle’s shoulder that requires expert butchering. Along with the signature cut, there are also beef fat-fried burgers, hearty gyudon bowls, traditional & Asian-inspired sides and sauces to compliment your feast. Helmed by Diageo World Class winner and co-founder Boo Jing Heng, The Feather Blade Steakhouse Cocktail programme reflects its identity as a steakhouse. The tipples span across a myriad of flavours inspired by the elements of a steakhouse - think smoky beef fat-washed old flashioned, shiraz gin manhattans, pickled kimchi highballs and herbacious yuzu thyme sours.
​Find out more and make a reservation here.
At our restaurant Ms. Maria & Mr. Singh, we invite you to savour the captivating love story between a Mexican hometown girl and an Indian city boy, embodied in every dish on our menu. Our renowned chef Gaggan Anand has masterfully blended the rich and diverse flavours of both Mexican and Indian home-style cooking, resulting in a truly unique and delightful culinary experience.
You'll discover the perfect union of salsa and curries, with each bite taking you on a tantalizing journey of exquisite taste and tradition. Come and witness the magnificent marriage of flavours at our restaurant, where every dish is a celebration of love, culture, and culinary artistry.
It’s been an unforgettable ride filled with spice, sass, and sizzle! Ms. Maria and Mr. Singh are packing their bags, and heading off to their next big escapade on 24 August 2024.
Ascend to GOHO and be transported into a eclectic space celebrating contemporary Japanese cocktails & kaiseki. Every quarter, expect a showcase of the season's finest informed by the bounty right for the picking in both our food and drinks menu. 

Join us at the Cocktail Bar for a round or three of our exquisitely crafted Japanese inspired cocktails made by our award-winning cocktail bar team 

Perch up at the Kaiseki Counter to savour the 5 culinary techniques of Japanese cuisine -
Nama (Cutting); Niru (Simmering); Yaku (Grilling); Musu (Steaming); and Ageru (Frying) - accompanied by a thoughtfully curated, diverse beverage pairing spanning
wines, sakes, beers and cocktails.
GOHO is transitioning to RAPPU on 28 July 2024 - The OG handrolls will be available on Level 2 where GOHO is located, for a more private dining experience but with all the same awesome vibes.
Get ready for a wild and zany culinary adventure at MEZCLA - the ultimate Japanese-Mexican taco and tequila bar! Our menu is a wacky and wonderful fusion of Mexican and Japanese cuisine, serving up a tantalizing array of tacos that will blow your mind. And what's a taco without a proper margarita or cocktail? Our expert mixologists have got you covered with the most epic flights of margaritas you've ever seen.
But wait, there's more! MEZCLA is available exclusively for event hires and catering, bringing the party right to your doorstep. Imagine treating your guests to a quirky and unforgettable feast, complete with a wild mix of flavours and cultures that'll have everyone buzzing with excitement. So why settle for boring old tacos when you can have a MEZCLA experience like no other? Let's taco 'bout it and get the fiesta started!
Kindly reach out to us at contact@mezcla.com.sg
for any enquiries!
